Collecting REAL Data: Training Tools + Resources for Hospitals

Discussing race and ethnicity can be challenging, especially when we may not have a clear understanding of these complex concepts. Learning more about these terms helps organizations and their staff with REAL data collection - race, ethnicity, and language. Collecting this data is required and having a better grasp of the concepts of race and ethnicity and how they affect patient experience is essential. Recognizing common challenges and utilizing best practices set the foundation for success. Employing training tools and resources supports continuous learning and improvement. Join this important discussion and receive access to a new REAL data collection training toolkit aimed at improving knowledge to create positive experiences for all people.


This material was prepared by Compass HQIC Network a Hospital Quality Improvement Contractor under contract with the Centers for Medicare & Medicaid Services (CMS), an agency of the U.S. Department of Health and Human Services (HHS). Views expressed in this material do not necessarily reflect the official views or policy of CMS or HHS, and any reference to a specific product or entity herein does not constitute endorsement of that product or entity by CMS or HHS. 12SOW Compass HQIC Network/Hospital Quality Improvement Contractor – [0392] – 11/09/2023.

Target Audience

  • Quality/Performance Improvement Professionals
  • Operational Directors/Leaders
  • Registration/Revenue Cycle Leaders

Learning Objectives

  • Outline requirements and best practices for race, ethnicity, and language (REAL) data collection
  • Recognize common challenges with REAL data collection
  • Employ training tools and resources to improve REAL data collection
Course summary
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Inez White–Brown, DNP 
Clinical Consultant and Health Systems Transformation Strategist 
ATW Health Solutions

Dr. White-Brown collaborates with healthcare professionals to evaluate healthcare systems and provide analytical feedback using evidence-based practice. She informs clients of various equitable and patient-centered methods to employ necessary interventions to improve patient outcomes. She provides support regarding health equity components of high reliable organizations and insight regarding innovative and progressive strategies to engage community members. She obtained her Doctor of Nursing Practice degree from The University of Illinois at Chicago, bachelor’s degree from Illinois Wesleyan University in Sociology and Hispanic Studies and a second bachelor’s degree from Resurrection University in Nursing. 


Kellie Goodson, MS, CPXP 
Chief Experience and Engagement Officer 
ATW Health Solutions

Kellie Goodson is a highly accomplished thought leader in the fields of health equity and person/patient and family engagement (PFE) in healthcare quality and safety improvement. She holds a Master of Science in Integrated Healthcare Management from Western Governors University (2018) and has been a Certified Patient Experience Professional (CPXP) since 2018.

No continuing education is provided for this course. The user will receive a certificate of completion upon completing the course.

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Please register to take this pre-recorded webinar course. There is no registration fee.